Help! Should I increase my prices?

With the cost of running a business increasing, many of our members are considering raising their service prices. Beginning on page 6 of the April issue of Guild Gazette, Beauty Guild Marketing Director, Rebecca Archer, gives her top tips on how to correctly set your prices, including how to appropriately communicate any price changes to your clients. Salon owners may be reluctant to raise prices at a time when clients are facing large increases in their household bills, but it may be the only way to ensure that your business remains profitable, or at least breaks even, so it can continue to trade. Despite the challenging economic climate, businesses that understand their market and clients well are best placed to increase prices without impacting sales.  Please click here to read the full article in the April issue of Guild Gazette.

In these difficult financial times, it can be tempting to cut expenses in any way you can, but Beauty Guild believe that business insurance is something you should always budget for. The number of insurance claims made against therapists are likely to increase during the economic crisis. In a recession, it is more important than ever that professionals have insurance to protect themselves and their clients. There is an abundance of solicitors that will take on injury claims from clients on a “no win, no fee” basis, which means that any injury inflicted on a client is likely to result in a claim against the therapist.

Beauty Guild expert cover protects you and your business when things don’t quite go to plan. Full membership includes insurance cover of up to £6million for treatment, public and product liability. It insures you to work anywhere in the UK from home, mobile or in the salon.

Working without insurance could cost you thousands of pounds if a claim was made against you. If you don’t currently have insurance cover, please visit beautyguild.com to get an instant insurance quote or call our membership team between 9am-5pm Monday to Friday on 01332 224830.